Privacy Policy

At Jessica Howard, we design elegant dresses and gowns for your most memorable occasions. Your privacy is as important to us as the craftsmanship we put into every beaded halter gown and lace capelet dress. This Privacy Policy explains how we collect, use, protect, and share your personal information when you visit our website.

Jessica Howard is committed to transparency and compliance with all applicable privacy laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), Virginia Consumer Data Protection Act (VCDPA), Colorado Privacy Act (CPA), Connecticut Data Privacy Act (CTDPA), and Utah Consumer Privacy Act (UCPA).

Information We Collect

Information You Provide Directly

When you interact with Jessica Howard through our contact forms, newsletter subscriptions, or other communications, we collect:

• Your name and email address
• Any messages or inquiries you send us about our formal dresses, petite collections, or plus size gowns
• Preferences you share regarding our designer collections

Information Collected Automatically

When you browse our Jessica Howard dress collections, we automatically collect certain information through cookies and similar technologies:

• Device information (type, operating system, browser)
• IP address and general geographic location
• Pages visited and time spent viewing our cocktail dresses, evening gowns, and mother of the bride collections
• Referring website or search terms that brought you to Jessica Howard
• Interaction data (clicks, scrolling, navigation patterns)

Information from Third Parties

We receive information from:

• Amazon Associates tracking when you view or purchase Jessica Howard products through our affiliate links
• Analytics providers like Google Analytics that help us understand how visitors explore our designer gown collections
• Advertising partners that may provide demographic or interest-based data

How We Use Your Information

Jessica Howard uses the information we collect to:

• Operate Our Website: Provide access to our formal dress collections, petite styles, and plus size offerings
• Communicate With You: Respond to inquiries about our beaded gowns, lace dresses, and special occasion wear
• Improve Our Collections: Understand which Jessica Howard styles resonate with our customers — from sequined taffeta ball gowns to portrait collar cocktail dresses
• Marketing: Send newsletters featuring new arrivals in our evening wear and designer collections (with your consent)
• Analytics: Analyze visitor behavior to enhance your experience browsing our wedding guest dresses and mother of the bride selections
• Security: Protect against fraudulent activity and maintain the integrity of our website
• Legal Compliance: Meet our legal obligations and enforce our terms

Cookies and Tracking Technologies

Types of Cookies We Use

• Essential Cookies: Required for basic website functionality, including viewing our formal dresses and navigating between our petite and plus size sections
• Analytics Cookies: Google Analytics tracks which Jessica Howard collections receive the most interest — helping us showcase the right mix of beaded gowns, lace sheaths, and chiffon dresses
• Advertising Cookies: Amazon Associates and advertising partners track your browsing to show relevant Jessica Howard products and measure affiliate performance

Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to fully experience our Jessica Howard collections. Most browsers allow you to:

• View and delete existing cookies
• Block third-party cookies
• Block all cookies (though this may affect website functionality)
• Receive notifications when new cookies are set

How We Share Your Information

Jessica Howard shares your information only in these circumstances:

Service Providers

We work with trusted partners who help us operate our website and showcase our designer dress collections:

• Website hosting and maintenance providers
• Email service providers for our Jessica Howard newsletters
• Analytics platforms (Google Analytics) to understand how visitors discover our formal gowns and cocktail dresses

Affiliate Partners

As a participant in the Amazon Associates Program, we share limited information with Amazon when you click on links to Jessica Howard products. This allows us to earn a small commission that supports our website while you browse our beaded halter gowns, sequined lace dresses, and elegant evening wear.

Legal Requirements

We may disclose your information when required by law, to protect our rights, or to respond to legal processes.

Business Transfers

In the event Jessica Howard undergoes a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

Data Security

Jessica Howard implements industry-standard security measures to protect your personal information:

• SSL encryption for all data transmitted to and from our website
• Secure servers with regular security updates
• Access controls limiting who can view your information
• Regular security audits and monitoring

While we take extensive precautions to protect your data as you browse our designer gown collections and formal dress offerings, no internet transmission is completely secure. We cannot guarantee absolute security but remain committed to protecting your privacy.

Your Privacy Rights

GDPR Rights (European Union Residents)

If you’re in the EU, you have additional rights under GDPR:

• Right to Access: Obtain confirmation of whether we process your data and access your personal information
• Right to Rectification: Correct inaccurate or incomplete personal data
• Right to Erasure: Request deletion of your personal information (“right to be forgotten”)
• Right to Restrict Processing: Limit how Jessica Howard uses your data in certain circumstances
• Right to Data Portability: Receive your data in a structured, commonly used format
• Right to Object: Object to processing based on legitimate interests or direct marketing
• Right to Withdraw Consent: Withdraw previously given consent at any time
• Right to Lodge a Complaint: File a complaint with your local data protection authority

CCPA/CPRA Rights (California Residents)

California residents have specific rights under the California Consumer Privacy Act and California Privacy Rights Act:

• Right to Know: Request details about what personal information Jessica Howard has collected, used, disclosed, or sold in the past 12 months
• Right to Know Categories: Learn the categories of personal information we collect, sources, business purposes, and third parties we share with
• Right to Delete: Request deletion of your personal information (subject to certain exceptions)
• Right to Correct: Request correction of inaccurate personal information
• Right to Opt-Out of Sale/Sharing: We do not sell your personal information, but you may opt out of data sharing for targeted advertising
• Right to Limit Sensitive Personal Information: Request limits on use of sensitive personal information
• Right to Non-Discrimination: Exercise your privacy rights without receiving discriminatory treatment from Jessica Howard

Rights Under Other State Privacy Laws

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and Utah (UCPA) have similar rights:

• Access your personal information
• Correct inaccuracies in your data
• Delete your personal information
• Obtain a copy of your data in a portable format (data portability)
• Opt out of targeted advertising, sale of personal information, and certain profiling

How to Exercise Your Rights

To exercise any of these privacy rights regarding your Jessica Howard account or browsing data:

• Email us at privacy@thejessicahoward.com with your request
• Submit a request through our contact form, specifying the right you wish to exercise
• For California residents: Call us toll-free at the number listed in our Contact section

We will respond to your request within the timeframes required by applicable law (typically 30-45 days). We may need to verify your identity before processing certain requests to protect your privacy.

Children’s Privacy

Jessica Howard’s designer dress collections are intended for adults. We do not knowingly collect personal information from children under 13 years of age. If you believe we have inadvertently collected information from a child, please contact us immediately, and we will delete such information.

Parents or guardians who believe their child has provided information to Jessica Howard should contact us at privacy@thejessicahoward.com.

Third-Party Links

Our website includes links to Amazon and other third-party websites where you can purchase Jessica Howard formal dresses, beaded gowns, and cocktail dresses. We are not responsible for the privacy practices of these external sites. When you click on affiliate links to shop our collections on Amazon, you will be subject to Amazon’s privacy policy.

We encourage you to review the privacy policies of any third-party websites you visit from Jessica Howard’s site.

Data Retention

Jessica Howard retains your personal information only as long as necessary to:

• Provide you with information about our designer gowns and special occasion dresses
• Comply with legal obligations and record-keeping requirements
• Resolve disputes and enforce our agreements
• Maintain security and prevent fraud

When we no longer need your information, we securely delete or anonymize it. Retention periods vary based on:

• The type of information collected
• The purpose for which it was collected
• Applicable legal requirements
• Your preferences and consent status

International Data Transfers

Jessica Howard operates primarily in the United States. If you access our website from outside the U.S., your information may be transferred to, stored, and processed in the United States where our servers and service providers are located.

The United States may have data protection laws that differ from those in your country. However, Jessica Howard takes appropriate safeguards to ensure your personal information remains protected in accordance with this Privacy Policy and applicable law, including:

• Standard contractual clauses approved by the European Commission
• Adequacy decisions where applicable
• Your explicit consent where required

Email Communications

When you subscribe to Jessica Howard’s newsletter or contact us, you may receive emails about:

• New arrivals in our formal dress collections
• Seasonal offerings featuring our beaded gowns and lace dresses
• Special occasion style guidance for weddings, galas, and events
• Updates to our petite and plus size collections
• Responses to your inquiries about our designer evening wear

Unsubscribe Options

You can opt out of marketing emails at any time by:

• Clicking the “unsubscribe” link at the bottom of any Jessica Howard marketing email
• Emailing us at unsubscribe@thejessicahoward.com
• Updating your email preferences in your account settings

Please note that even if you unsubscribe from marketing communications, we may still send you transactional emails related to your inquiries or account.

Do Not Track Signals

Some browsers offer a “Do Not Track” (DNT) signal. Currently, there is no industry standard for how websites should respond to DNT signals. Jessica Howard does not currently respond to DNT browser settings. However, you can still control cookies and tracking through your browser settings as described in the Cookies section above.

We will continue to monitor developments in DNT technology and may adjust our practices as industry standards evolve.

Changes to This Privacy Policy

Jessica Howard may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or services. When we make material changes, we will:

• Update the “Last Updated” date at the top of this policy
• Notify you via email if you’ve subscribed to our newsletter
• Post a notice on our homepage
• Obtain your consent where required by applicable law

We encourage you to review this Privacy Policy periodically when you visit Jessica Howard to browse our formal dresses, evening gowns, and special occasion collections. Your continued use of our website after changes are posted constitutes your acceptance of the updated Privacy Policy.

Jessica Howard designs elegant formal dresses and gowns for women who value timeless sophistication. From beaded halter gowns to lace capelet dresses, we create special occasion wear that celebrates your most memorable moments with grace and confidence.